Co-Founder, Chief Experience Officer
Lex is a serial entrepreneur from Vail, Colorado with a foundation in Hospitality (Cornell SHA '97). His company New Stand, launched in 2016, is the synthesis of his many interests and having spent decades working across different sectors including hotels, events, fashion, travel, interior and product design, advertising, branding and marketing. Starting with the convenience store format, Lex set out to build a "Day Improvement company" to uplift people’s days with beautiful store design, better products, and smart technology. Throughout New Stand's history the team has developed new ways to make everyday routines more joyful and convenient. Launched in response to the disruptions caused by the pandemic, and with support and a large investment from Brookfield Properties, "New Stand at Work" focuses on bringing those same values, premium design and products and advanced technological toolkit to the workplace, connecting hybrid teams and elevating the office experience. The culmination of decades of experience, a world class team, and backing from the world's largest CRE company, New Stand at Work is the most premium and turnkey way to update offices and support the "Future of Work".